Jamie Leece

MLBAM, VP, Games and VR

Jamie Leece serves as the vice president of games and VR for MLB Advanced Media (MLBAM), the interactive media company of Major League Baseball. In his role, Leece is responsible for MLBAM’s gaming and virtual reality (VR) divisions, as well as the worldwide strategy for all games and VR initiatives. Included among those is the in-house production and successful multi-platform launch and annualization of R.B.I. Baseball, marking the return of an iconic franchise brand and becoming the first professional sports league to develop and distribute its own console video game. Other MLB-developed titles include the award-winning MLB.com Home Run Derby, a mobile and VR game featuring the popular All-Star Week competition, and the revolutionary MLB.com At Bat VR app, the first-ever live game complete sports experience built for a virtual reality environment.

A 25-year veteran of the gaming industry, Leece has overseen sales, marketing, development, and licensing relationships across multiple platforms and gaming generations. Prior to joining MLBAM, he was intimately involved with critically acclaimed video game brands such as Halo, Max Payne, Guitar Hero, Temple Run, and Conflict Desert Storm, among others.

Featured in: VR/360: What’s Next in the Future of Social Video Engagement

<< Go back